CES: 2015 Platform for IoT, “T” for “Today” or “Tomorrow”?

Racepoint Global

If you are looking for the mind-blowing smartphones and tablets that are normally considered as major players at the consumer electronics shows (CES), I am afraid CES 2015 won’t be able to provide you the same level of excitement as it did in previous years. Even though we can still see smartphone announcements, this year, they were mainly considered as sidekicks of their application processor partners (LG unveils G Flex 2 running Qualcomm Snapdragon 810, Lenovo P90 running Intel 64-bit Atom Z3560), or sidekicks of their international branding efforts (Huawei and ZTE showcased their comprehensive smartphone product families at the show).

In other news, if you were at Samsung’s CEO BK Yoon’s keynote prior to the show, did you notice that he did his entire presentation without mentioning a single word about the smartphone? His talk on the Internet of Things (IoT) was truly ambitious. He quotes “(IoT) It’s not science fiction anymore — it is science fact, I would argue that the age of the Internet of Things has already started.”

Today, we talk about the ‘IoT’ in a way that it is the enabler for us to connect devices and achieve enhanced performance. What we can leverage is that any kind of electronics devices, and words like smart home, smart building and smart city can all be included in the big cap of IoT. With one of world’s most comprehensive product portfolios, Samsung aims at making all Samsung devices open and connected in 5 years. Samsung also introduced its new sensor technology to provide customized solutions to individuals under particular circumstances.

Qualcomm, the usual No.1 of “We can do everything!” again won’t let Samsung steal its thunder in IoT this time, the company focuses on enabling wireless infrastructures connecting devices and software at home or at work. According to rethink-wireless, just as the company shifted its emphasis from home WiFi to smartphones, it is now following the rest of the chip industry into connected “things”, from cars to medical implements to media players.

Derek Aberle, President of Qualcomm disclosed Qualcomm’s IoT plan centered on smartphone and plans to expand to areas such as internet vehicles, smart medical and wearables.

Although we keep talking about IoT, it has actually existed for quite some time, Aberle believes that it is still IoT is still in it’s beginning stages with the huge potential in this industry. It seems the reason should be because IoT contains too many items, though comprehensive, they are also fragmented. It involves not only devices, but also wired/wireless connectivity, networks and human beings. It is complicated to give an estimated timeline of IoT, but we can foresee what we can achieve in the future, but we are not able to predict how far IoT will evolve tomorrow.

– Agnes Zhao, Senior Account Executive