5 tips for making the most out of your PR experience

Racepoint Global

Written by Caroline Carr, Intern 

Having just come to the end of my month as an intern in Racepoint Global’s London office, I’ve learnt a lot – not least that being an intern is not just making the tea and running to the shops. In fact, being an intern at a busy PR agency means working on different tasks for huge brands like New Balance and Huawei, helping arrange big global events and creating content for Instagram and Twitter. Another lesson you quickly learn is how to work as part of a team, and how to manage your time effectively to ensure things get done and get done well.

With my time at Racepoint Global now over, here are my five tips for ensuring you get the most from being an intern:

5 DO’s for being an Intern.

  1. Do your background research on the company who you are working for

This tip will hopefully prevent any confused looks on your face when your new colleagues start talking about new industries and use terminology you might only have been vaguely aware of before. Get to know what the company does and try to find out as much as you can about their clients too. An internship is a learning experience but a little homework will go a long way when you first start out

  1. Ask questions

Remember that it is ok to make mistakes and you will learn a lot during your internship. Your team and colleagues are there to help so don’t be afraid to ask questions – this will help you learn more and do a better job in future

  1. Keep communicating

Communication is key. Yes, it’s a cliché but it couldn’t be truer. PR is a fast-moving industry so this will help you keep on top of everything you need to do. It’s also important you get to know the people you’re working with and are comfortable in the office. This will make your experience a more rewarding one

  4.  Learn about people’s expertise. There may be a job out there that you weren’t aware of! 

Networking is a very important part of your internship. Take the time to meet with your co-workers and learn about what they do and the areas they focusing on. A lot of the team at Racepoint had different skills and interests so everyone had different things to teach me. Find out what people do and you could learn about a cool project to work on you might never have known about otherwise

   5. Put yourself out there

Be a ‘yes person’ and be willing to take on new projects or tasks. As an intern you’ll get to try lots of different jobs and this is your chance to find out what you’re good at and what you love. An internship is a great opportunity so make sure you get involved!