Chairman Larry Weber Discusses CMO/CIO Convergence on

October 7, 2013

On October 7, 2013, Chairman Larry Weber was featured in a article, “Are CIOs Destined to Work for the CMO?

Authored by Paul Rubens, the article discusses Weber’s perspectives on the convergence of the CIO and CMO job roles, given how critical technology has become for the marketing function.

Check out the article here: