On May 25, 2011, VP of Marketing and Social Media Kevin Green and Digital Influence Group were featured in CommPRO.biz’s “Marketing HQ” blog.
Kevin’s post, titled “Nature vs. Nurture: Harnessing the Social Media Behavior of Employees, Your Greatest Brand Asset”, discusses:
- Organizational adoption of social media
- Why employees are a brand’s greatest asset
- How organizations can leverage social savvy employees and develop programs to meet their needs
- The behaviors of a Social Business