On Dec. 10, 2013, Chairman Larry Weber’s Market Edge podcast featured Torrence Boone, Managing Director of Agency Development, North America at Google, who’s tasked with teaching agencies how Google products can help to better serve clients.
During the podcast, “Agencies and Google” Larry and Torrence discussed how Google products can benefit agencies, as well as how mobile innovations have changed how advertising and marketing agencies function.
Listen to the podcast: “Agencies and Google”
“Agencies and Google” is also available for download via iTunes.
Market Edge is a podcast that introduces listeners to innovators and trendsetters, who provide their perspectives on technology, communications and the unique opportunities and challenges facing marketers and brands today.