On Friday, October 18, Racepoint DC’s Kristin Brown and Lindsay Murphy spoke at the National Press Club Communicators Summit about “Attracting Press through Social Media.”
Session Overview — Attracting Press Through Social Media:
When it comes to garnering media coverage, communicators can use numerous social media tools to their advantage. A panel of expert communicators will discuss best practices in amplifying media strategies online, including outreach to reporters, complimenting traditional media with online efforts, and when advertising on social media pays off.
- Lindsay Murphy, Racepoint Group (Moderator)
- Kristin Brown, Racepoint Group
- Jenna Golden, Twitter
- Tammy Gordon, AARP
- Tom McMahon, Motorola
View the NPC Communicators Summit agenda.