With more than 20 years of agency experience under his belt, John Gonnella brings a unique perspective of branding to the digital landscape. He challenges his creative team to design experiences that invoke curiosity, engagement and participation, and above all remain strategically aligned with a client’s business objectives.
With his clients, John is a trusted advocate for their business. This relationship affords him the space to present stellar creative ideas that haven’t been done before. Instead of following others, John’s clients pave the way in new thinking around social and digital media, and with great success.
At Racepoint, John leads work across a range of core agency clients such as Panasonic, John Deere, Huawei, New Balance, Reebok and Timberland. At his helm, his teams have won awards globally for clients such as Glidden Paints, Shoo the Flu, Huawei, IBM, and others.
When he’s not thinking of the next big idea, John is hanging out with his family, painting in his studio, or surfing off the coast of Nantucket.