What We Do

Racepoint Global combines the power of worldwide reach with personal attention. Our clients expect everything to be bigger, better and bolder. They also want access to the brightest minds at all times. We have the necessary DNA to do both. We challenge our clients to do more to stay ahead and demand that they challenge us to be accountable. We drive communications that are strategically sound and strive to forge personal relationships, breakthrough results and lasting impact.

Read more below about RPG’s capabilities and practice areas.

 

An essential part of what fuels our intelligence-driven marketing is FieldFacts, available exclusively with Racepoint Global. By combining proprietary technology with human insights, it helps us deliver smarter analysis to maximize your campaign's impact. Learn More.

RPG’s Capabilities

We weren’t kidding about being an integrated marketing solution. Here’s what it looks like piece by piece.

In a world of sensory overload, our earned team understands how to communicate your message to the right audiences. We identify channels of differentiation for brands to help ensure those messages are heard.

Services

  • Research & Analysis
  • Positioning & Messaging
  • Influencer Identification
  • Content Program & Development
  • Social Strategy
  • Media Engagement

We don’t just have brainstorms, we have wolf-pack powwows. From anthem videos to social hubs to print and digital ad campaigns, we engage, entertain, influence and delight with every project — all in a way that demands notice and gets results for our clients.

Services

  • Content Creation
  • User Experience Design
  • Digital & Traditional Creative
  • Video & Photography
  • Branded Content
  • Interactive Builds

The marketing team helps clients navigate an ever-changing landscape and pushes them to envision what’s next. A brand is the culmination of every touch point across the customer experience, so our insight-fueled strategies connect across channels and messaging to drive — and amplify — impact.

Services

  • Research & Brand Planning
  • Cross-Channel Advertising
  • Mobile Strategy & Activation
  • Content Strategy & Production
  • Social Channel Strategy & Activation
  • Influencer Programs
  • Events
  • Website Design & Development
  • Measurement & Analysis

The RPG media team starts by understanding your target and how it engages with media and your brand. We use that insight to create environments ripe with opportunities for the audience to engage — all to support both your earned and advertising efforts.

Services

  • Consumer Insights
  • Strategic Planning
  • Plan Activation
  • Tracking & Analytics

RPG’s Practice Areas

There’s no such thing as one size fits all. That’s why our integrated marketing communications expertise runs far and wide.

It’s not enough to be part of the tech conversation. Instead, our dedicated teams help clients shape tech trends from the ground up. We’re a partner with a deep knowledge and understanding of your campaign, your goals and your potential.

 

It’s vital to have an agency partner that knows how to navigate the complexities of an industry defined by regulations (hint: that’s us). We are skilled at using social media effectively despite strict compliance concerns and have deep understanding of the FDA.

Racepoint develops integrated strategies that START with the consumer. Our team of cool hunters brings trends from the street to the office to your brand. And we use that research to develop programs and narratives that intersect with the targeted customer journey while aligning with campaign objectives.

Mastering brand communication in Washington is tough — it’s about interacting at the highest levels of governments and corporations. At RPG, we understand where brands intersect with policy and policy makers to bring your issues together in a way that makes sense for you and the audience.

Industry Awards
  • Bellringer Award
  • Bulldog Award
  • Hermes Award
  • MITX Award
  • Mumbrella Award
Don’t just take our word for it.

Any agency can say what they do. Now let us show you.