Racepoint Global (RPG), an independent communications agency specializing in driving conversations that matter for innovative brands, today announced the appointment of Bob Osmond as agency president. In this role, Osmond will drive the agency’s vision and culture, oversee Racepoint’s service offerings, and manage the operations of the agency’s multiple offices in the United States and in London, UK.
“Along with a wealth of PR knowledge and communications expertise, Bob has an entrepreneurial spirit and energy that aligns well with who we are at Racepoint,” said Larry Weber, Racepoint Global Chairman & CEO. “Our clients will benefit from his strategic thinking and breadth of experience, and our team will appreciate his employee-centric leadership style. I look forward to partnering with him to grow our business and impact our culture.”
“Clients want and need to tell authentic, customer-led stories grounded in brand purpose and the team at RPG has been at the forefront of this evolution,” Osmond said. “The belief that every company should behave like a technology company is core to the work Racepoint does for organizations across sectors, from healthcare and agriculture to IT infrastructure and workforce automation. As the digital transformation accelerates, we’ll continue to help our clients tell content-rich, earned-first stories to engage stakeholders across every channel and gain competitive advantage.”
A dedicated brand builder and proven agency leader, Osmond joins Racepoint from Access Brand Communications, where he served as general manager of the New York office and SVP of client services. Previously, Osmond held senior leadership roles at Ketchum, DGC and Cohn & Wolfe (now BCW), and he has supported a range of consumer and technology brands. Osmond originally hails from Nova Scotia, Canada, and holds a B.A. in Political Science and Philosophy from Dalhousie University, Halifax.
Originally published on Business Wire.