Racepoint is an earned-first creative agency. With over 22 years’ experience working with tech brands, we help startups become unicorns and corporate giants move at the speed of culture.

About Us

We’re the earned-first creative agency built for the moment where technology meets the world, and where value is either gained or lost.

TECHNOLOGY
CREATES
POSSIBILITY
BELIEF
DETERMINES
VALUE.

The rules of influence are changing faster than ever. Technology shapes how people work, buy, and engage. Relevance fades quickly, and messages that fail to connect are easily ignored. People don’t owe you attention – you have to earn it. That’s why we built Racepoint: to connect people to ideas in ways that matter, unlocking valuation, growth, and reputation.

Earned-First Capabilities

PR
Influencer
Social Media
Creative
Content
Strategy
Experiential

We earn the kind of attention that unlocks business value. With our deep media relationships, we help you show up in the media outlets that reach your target audience. Whether it’s a CNBC broadcast, or a deep technical dive in EE Times, we’ve got you covered.

Influence is earned through connection, not just amplification. We partner with creators across tech, lifestyle, and beyond to build authentic content that engages, inspires, and drives loyalty.

Reels. TikToks. Substacks. We speak in subtitles and brainstorm for the feed. Whether it’s executive thought leadership, deep text insights, or brand storytelling, we create binge-worthy social content to spark conversation.

Ideas that earn attention, not just fill channels. We turn concepts into headlines by shaping stories, stunts, and campaigns built to break through.

Content that makes innovation feel human. From podcasts, social, and videos to written content, collateral and presentations, our in-house studio produces high-quality content quickly and efficiently — built to engage the people who matter most.

Clarity creates momentum. We uncover the heart of your story and pinpoint where it will have the greatest impact. In a world overloaded with noise, we help you say what matters most to the people who matter most — where relevance is won.

Brands aren’t just logos anymore, they’re worlds that you can step inside. For us, that’s stealing the spotlight, a stunt, or an owned brand event. We create experiential activations that are designed to flood the feed and make your brand unforgettable.

MediaTek
(01)
Sensera
(01)
Panasonic
(01)
BrightSign
(01)
RISC-V
(01)

Awards

Proof that when technology meets its story, the value it creates gets noticed.
Bronze
Shorty Awards
RISC-V
2024
Gold
SABRE Awards
Panasonic
2024
Winner
Electronics Weekly
RISC-V
2024
Bronze
PRSA Anvil Awards
John Deere
2025
Silver
Best in Biz Awards North America
Racepoint
2025
Silver
PRSA Anvil Awards
John Deere
2025
Gold
Best in Biz Awards
John Deere
2025
Winner
SABRE Innovation Awards
John Deere
2025
Winner
Ragan PR Daily Top Agencies
Racepoint
2025
Winner
Bell Ringers Awards
John Deere
2025
Winner
Drum Awards
John Deere
2025
Winner
Bell Ringers Awards
BrightSign
2025
Winner
Racepoint award
Racepoint
2026
Digiday Awards
John Deere Award
John Deere
2025
news

The latest from Racepoint—real-time moments where technology meets story, culture, and momentum.

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